The Signs You're Working with a Social Media Strategist

Jordan Crump • January 8, 2025

You might not tell anyone you're working with a social media strategist... but there will be signs. While your competition is still trying to figure out their next post, you're already three steps ahead. Here's what happens when you invest in strategy:

Sign #1: One Day Turns into Months of Content

Remember those frantic mornings trying to figure out what to post? Gone. A strategist knows how to turn one content day into months of strategic, purposeful posts. You're not just creating content - you're building a content library that works for you.

Sign #2: Your Content Works Double-Time

Those Instagram Stories? They're now bringing in leads from Facebook while you sleep. Cross-posting isn't just about being on multiple platforms - it's about reaching the right audience where they actually spend time.

Sign #3: Content Multiplication Magic

What used to be one post now transforms into five different pieces of content. A single photoshoot becomes a carousel, a Reel, a Story highlight, and more. That's the power of strategic planning.

Sign #4: Engagement That Actually Matters

Gone are the days of random likes from bots. Your engagement starts coming from people who actually want what you're offering. Why? Because your content is strategically designed to attract your ideal audience.

Sign #5: The End of "What Should I Post?"

Perhaps the biggest sign: that nagging question of "what should I post today?" disappears. You have a clear strategy, a full content calendar, and a plan that actually works for your business.

The Real Difference

Working with a strategist isn't just about posting more consistently or looking more professional (though that happens too). It's about getting ahead while others are still figuring out the basics.

Ready to see these signs in your own business? Let's chat about your month of strategy.

Want to get started? Here's what a strategy session includes:

Content planning and calendar development
Platform-specific strategies
Engagement techniques that actually work
Content repurposing blueprints
Clear action steps for implementation

Book your month of social media strategy and start showing these signs in your own business.

< Older Post Newer Post >

The Evolution of Soft Selling in 2025: 9 Key Trends Reshaping Sales

By Jordan Crump • January 13, 2025

In today's rapidly evolving sales landscape, the art of soft selling has undergone a dramatic transformation. Gone are the days of pushy tactics and aggressive pitches. Instead, we're witnessing a renaissance in relationship-based selling that leverages technology while maintaining genuine human connection. Here are the nine key trends that are reshaping soft selling in 2025.

Canvas Rebel Feature of Jordan Crump

By Jordan Crump • March 11, 2024

We’re excited to introduce you to the always interesting and insightful Jordan Crump. We hope you’ll enjoy our conversation with Jordan below.

Transforming Instagram Stories into Leads

By Jordan Crump • March 4, 2024

Every scroll, like, and view can signify interest, Instagram stories emerge as a potent tool for identifying and nurturing warm leads. Those who consistently engage with your stories aren't just passive observers; they're potential clients intrigued by what you have to offer. Embracing specific strategies for your Instagram stories can significantly alter your engagement rates and conversion paths.

Email Authentication for Small Businesses

By Jordan Crump • February 7, 2024

Welcome to the digital landscape, where email isn't just a means of communication but a cornerstone of your brand's online presence. As we navigate the complexities of the internet, one aspect stands out as crucial for any email marketer: Email Authentication. This technical necessity is key to ensuring your messages land where they're supposed to - in your audience's inboxes. In this blog, we'll delve into why email authentication is essential, especially in light of recent changes by major email providers. Whether you're an experienced marketer or just starting, understanding and implementing this feature is vital for the effectiveness of your email campaigns. Let’s get into the details and ensure your emails get the visibility they deserve.

How I Really Started The Space Social

By Jordan Crump • June 16, 2023

I had a high risk pregnancy. I couldn't keep any food or water down, I had insomnia, and I had gestational hypertension and diabetes. All of these things made those 9 months really hell for me, and while I am so grateful for my son, it was such a hard experience for my body and for my mind. And, with all of these conditions, stress was just not helpful.

Jordan sitting on a blue couch working on her laptop

It's time to create your business Email List

By Madison Goade • April 7, 2023

It’s time you become a HUGE fan of an email list- and let me tell you why! First, email is such an intimate place to really connect with your audience. It’s one of the best places to nurture warm leads and make lasting relationships with clients who really want to work with you. Plus, it’s a powerhouse place to write content you can use over and over again- in captions, blog posts, reels ideas, and make your content all super streamlined + super connected. It’s also an amazing way to connect directly with your audience. No algorithms or hopes that they see it- just you and their inbox. A quality email list is SO powerful as you’re running your business. They give you an inner circle when you’re launching something new or running a sale or even for market research.

Influencer Marketing with Jaiden Robinson

By Jordan Crump • March 20, 2023

Today we are talking about all things influencer marketing! I am joined by one of my business besties Jaiden Robinson, who is also a social media manager but specializes more with influencer marketing. I wanted to dive into this topic more with Jaiden as I know influencer marketing is a real hot topic right now and a lot of businesses are curious what's the best way in, what's the best way to go about it, and how influencer marketing can work for them. So, I asked Jaiden some questions that I hope help you figure out if influencer marketing is the best move for you!

Jordan in pink shirt in pink room wearing jeans

What does AI mean for your business w Maddy Aucoin

By Madison Goade • March 16, 2023

For this podcast I’m joined with my fave copywriter, Maddy Aucoin to talk about AI and how it’s impacting our businesses and marketing strategies. Maddy’s big focus is human-first, ethical copywriting that genuinely connects with you and feels human. We’re both diving into AI today- what it means for you, your business, your marketing, and your service provider needs.

How to Book More Inquiries With Instagram in 2023

By Jordan Crump • March 6, 2023

In marketing we overcomplicate things way too much and it just isn’t necessary. Just being intentional and doing simple tricks can get you so far! Here’s 5 things I did to get more inquiries in 2023.

Will AI Take Over Copywriting Jobs

By Madison Goade • February 2, 2023

We all know we need all the words everywhere- from our reels to our posts to our emails to our website, but what I think we all actually need is good storytelling. And that’s where my friend Maddy Aucoin comes in! She’s a copywriter for creative entrepreneurs in her copywriting business, Words by Maddy, where she helps badass business owners feel confident about sharing their brand story online. When she's not furiously typing out her newest ideas, you can find Maddy drinking dirty chai lattes or carrying an armful of stuffed animals for her two-year-old. Now let’s dive into our talk on the importance of copywriting and social media marketing. We also discuss if AI will take over copywriting jobs.